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Logo Design

Brand PitchProject Launches

Living Flow: Branding

Living Flow came to us through our partners at Crow and Raven needing help with an all-too-common challenge: How does a brand stand out in the digital app marketplace? Founded on the teachings of Frederick P. Lenz, Living Flow is an organization focused on deepening people's understanding of everyday Buddhism.…
September 1, 2018
Brand PitchDesignProject Launches

RE/MAX of Boulder: Rebranding

We originally rebranded RE/MAX of Boulder in 2012 and have continued to work with the company on various projects ever since. So, when RoB approached us recently to update their logo and brand once again, we were happy to take on the challenge. The Evolution of a Brand A signature…
Todd Dumas
December 30, 2017
Brand PitchProject LaunchesWebsite Launches

BVSD Bond Project: Website Design

In November 2014, voters approved a 576.5 million dollar bond program for renovations and other improvements to Boulder Valley School District properties. We worked with BVSD to design a website that will serve as the information hub for this 8-year program. Key goals for the website include longevity, flexibility, and…
July 22, 2015
Project LaunchesWebsite Launches

Boulder County IMPACT: Brand + Website Redesign

We recently finished a logo, collateral and website design package for Boulder County IMPACT, a local organization that uses an innovative approach to helping kids and families who are involved with juvenile justice, child welfare and/or mental health agencies. After a comprehensive branding workshop hosted by Amy Hayes of Origin Collective,…
February 18, 2014

What makes a great logo design?

What started off as a grand thesis, though apathy and time constraints, became a nice little list of concepts and standards to evaluate a the quality, caliber and effectiveness of a logo design. Logo Design Considerations Visual Balance Make and break the grid A Hook Optical illusion, Visual trick Graphic…
Todd Dumas
September 30, 2011