Inspired by the sim­plic­ity of nature and the bril­liance of mod­ern tech­nol­ogy, Lumi Lia offers a new kind of jew­elry: arti­san, high qual­ity pen­dants laser-etched with the user’s unique design and/or message. In 2012, we designed the logo, illus­tra­tion, web­site, and collateral with the goal of evoking the fan­tas­ti­cal and enchant­ing world of Lumi Lia.