In Spring of 2019, we launched a new eCommerce website for the Colorado-based startup, Go Craft Box. GCB sells DIY craft kits targeted at small groups looking for fun and creative activities that they can work on together.
The core aim of the Go Craft website is to sell products while telling the brand’s story. The home page showcases featured products in a high priority position, while the simple navigation helps users learn about GCB and view the full inventory quickly. In addition, we customized the single-product template to include specific details about each craft box, such as Materials and Skill Level.